Building Success

In Network Marketing


How Top Network Marketers Build Success
Joe Bingham

Personally, I believe in the power of network marketing. I
believe it is a wonderful idea as it makes business success more
readily available to the average person -- with or without
previous business experience or education. 

However, it is not the average person who enjoys huge success
atop a powerful network marketing organization. 

Unfortunately, there has been too much misinformation,
dishonesty, and of course, our old friend 'hype' involved in the

Still, as with anything, there is truth behind the hype that can
show you the way to real success.

However, despite how 'easy' everyone who is desperate to recruit
you into their business will tell you it is, it's not. It takes
time. It takes knowledge. It takes confidence. But most
importantly it takes a PLAN. 

Those largely successful in network marketing, no matter the
company, have several things in common. 

1. They believe whole heartedly in the company they work with and
the products or services it markets.

You cannot succeed in network marketing if you are only a money
seeker and do not genuinely care about the company you chose to
work with and use the products or services it markets for
yourself. Hands down, don't argue with this one, just trust me. 

I know there are a few 'slick' individuals that can sell anything
and seem to make it work for them, but unless that's how you want
to be you'll just have to find a company you actually like and
are happy to be associated with. 

2. They have, and SHOW, a confidence in themselves and their
ability to succeed.

People are attracted to others who are successful or have
confidence in what they are doing. Everyone is looking to
increase their wealth or position in life and will only listen to
others they see as being able to help them in doing just that. 

3. They know their products, their business plan, and the likely
objections they will face from the people to whom they will
present them.

Ever see someone who is high up in a network marketing
organization that didn't know their stuff? Do you think they know
their stuff because they are high up in the organization or do
you think they knew it first and that was what helped them to get
there? Think about it. 

4. They have a well defined system in place for obtaining leads
on people that may be interested in what they offer.

Honestly, this can be the hardest part. This is where either your
time, talent, or money is required, and likely all three. To
succeed at network marketing, you must have a constant flow of
new leads. You must set up a system that puts you in contact with
others on a continuing basis. 

5..They have a well defined system for taking those leads through
an information process about their products and/or business plan.

Make a plan. Know what you are going to say to people when you
first introduce them to your product or business. Include ways to
interest them into taking the next step in finding out more. Know
what that next step is so you are prepared to show it to them
when they are ready. Take them through your information process
and then ask them to make a decision on the information you have
given them. 

At some point, you're going to have to look for a commitment from
your leads. Are they going to buy product or join your
organization or not? 

6. They know where to spend most of their time and effort.

Most people you present a network marketing business plan to will
not be interested. Some will show interest, but never commit.
Others will commit, but then not do much. One in a hundred or
more will become a valuable part of your organization. 

You cannot treat all prospects the same. Know where your greatest
potential lies and spend the most time with it. I don't mean this
to sound as if you shouldn't care about the others you talk to,
just that those with the most interest deserve more of your time
--- for both their good and yours. 

Obviously, the Internet and the tools it provides can help you to
automate much of a network marketing business. However, I believe
you still need to keep it personal. Stay involved, know your
stuff, and be there to make it real for the people who want to
work with you. 

A network marketing opportunity can make you rich, but first you
must enrich it. 

In other words, you'll get out of it what you put in to it.
However, by it's basic design it can bring you more reward for
your efforts than other business plans. 

Which just means it's worth your time to learn, plan, and do it
the right way. To succeed will take time and commitment. 

Plan for it. 

Joe Bingham
For more 'Straight Edge' information about succeeding in Network Marketing, download JoeBingham's FREE e-book "A Cynic's Guide To Understanding Internet Marketing" http://www.netplaynewsletters.com  Go Now! 

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