Put It On Auto Pilot
Dan Brown
An autoresponder course is a group of articles or information
set up to be sent out separately over a set period of time by
e-mail. People just e-mail your autoresponder to receive the
free course and it is sent out automatically over time. You can
find free follow-up autoresponders to use by typing it into any
search engine. Below are ten ways to use them to increase your
traffic and sales.
1. Offer your course as a free bonus for purchasing one of your
main products or services. People will buy your products quicker
when you offer a bonus.
2. When you write and give away a free course you will become
known as an expert. This'll gain people's trust and they will
buy your main product quicker.
3. Allow others to add your free course to their own product
packages. Their customers will see your ad when they purchase.
4. People love to get freebies. A free autoresponder course is
perfect. They will visit your web site to get the free valuable
information.
5. Allow people to receive your course for free, if they give
you the e-mail addresses of 3 to 5 friends or associates that
would be interested.
6. Allow other people to give away your free course. This will
increase the number of people that will see your ad in the
course.
7. You could trade advertising space in your course for other
forms of advertising. It could be banner ads, e-zine ads, web
site ads, etc.
8. Gain new leads by having people sign up and give you their
contact info before they can receive your autoresponder course.
9. Give away the autoresponder course as a free gift to your
current customers as a way of letting them know you appreciate
their business.
10. Give away the course to people that join your affiliate
program. This will increase the number of people that sign-up.
11. Make money selling advertising space in your course. You
could charge for small classified ads or sponsor ads.
12. Get free advertising by submitting your course to freebie
web sites. This will increase the number of people that will
see your ads in the course.
13. Make money by selling the reprint rights to those people
that would like to sell the course. You could make more money
by selling the master rights.
14. Hold a contest on your web site so people could win your
course. You will get free advertising when you submit your
contest to free contest directories.
15. You'll gain valuable referrals from people telling others
about your course. Word of mouth advertising can be very
effective.
16. Make money cross promoting your course with other people's
products or services. This technique will double your marketing
effort
17. Increase your e-zine subscribers by giving your course to
people that subscribe to your e-zine. This'll give people an
incentive to subscribe.
18. Allow your affiliates to use the free course as a
promotional tool for your product. Each lesson could include
their affiliate link.
19. Promote other businesses affiliate programs you join with
your free autoresponder course. Include a different affiliate
link on each lesson.
20. Advertise a different product or service on each lesson. If
you only have one, use different emotional response ads on each
lesson.
About The Author: Dan Brown has been active in internet
marketing for the past 4 years. Dan currently is working with
the Zabang search engine introducing their new affiliate
program, which is due out July,2005.
http://www.zabangaffiliate.com/
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