Website Newbie - Wanna Have Traffic?
Gina Marie Capatar
No traffic, no income, nothing. After you’ve gone through
nights and days of brainstorming on what to put on your site,
what to offer to your visitors, and how will your website look,
now you are faced with questions like ‘What now?’, ‘How will the
people know about me?’, ‘Why are there no visitors, no sales?’
As a new website owner myself, I also have gone through that
tight spot. I think desperation for visitors is really the
first phase of any website that has recently been launched. At
the first few weeks of my site, I went through so many doubts
because I relatively had zero traffic! Is my site really as
useful as I think? I changed so many things, from ad
placements, colors, etc. thinking that maybe people do not like
the colors or that the overall production of what I have to
offer is just too drab and uninteresting.
I consulted a friend who owns a website and he taught me a few
points which I’m gonna share with you. This disclosure of
ideas is, of course, with his permission. So, sit tight and let
me share with you what I have found out.
The first thing I learned is to make my website appearance neat
and orderly and to avoid colors that are hurtful to the
visitor’s eyes. Also, I should try to make everything look good
and harmonious. Next is to embed some kind of a traffic monitor
in the code so I will know how many visitors I am getting
everyday. The traffic monitor can also be used to observe from
which referring link the visitors came from. In choosing a
traffic monitor, be sure that it could provide the needed stats
so that from the stats, a website owner can better optimize
his/her site for traffic. Better choose one that is free. I
personally recommend http://www.statcounter.com
Next is to make use of every free advertising that I know of.
This includes word-of-mouth or telling everyone I know about my
site and asking them to spread the word. I also made use of
forums where I can advertise for free and most importantly I
made use of the thing called ‘site linking’. I exchanged links
especially with those sites that have high PR or high search
engine rankings. The more important are the sites that have my
link, the more important my site becomes.
Another mode of advertising that cost me nothing is to write
free reprint articles with my byline or bio at the bottom.
Free reprint articles are like crumbs to hungry ants.
Everybody loves them, especially if what you’re writing about
is of interest. Readers will surely be curious not just about
the article but also about the author and what he/she does.
This move actually has a dual purpose. Chances are, readers
who loved reading the article will click on the link to the
site or if not, someday, somehow, the keywords in the article
will be crawled by search engines and from there, more readers
will be able to read it as a link to the article will be
displayed on the search engine’s results page when the keywords
are searched, therefore resulting in more chances of gaining
traffic.
Speaking of search engines, it is an established fact that 89%
of any website traffic comes from search engines like Yahoo,
MSN and Google. When you land on the first ten of a results
page, that will guarantee you instant boost in traffic.
Therefore, in order to land on that prestigious spot, a website
must be search engine friendly.
For a website to be search engine friendly, it should be
constantly updated, teeming with fresh content, and the
keywords should be strategically placed.
Actually there are many more ways to build traffic. The ones I
mentioned are the ones I have tried and I am happy to add that
never did I once regret my moves in building my website
traffic. If you decide to follow my simple techniques, expect
your website’s traffic to increase from 10 per week to a
hundred and then to a thousand. Words of caution though, do
not expect these changes to happen overnight. One thing good
about owning a website is that it teaches you patience and it
teaches you how to learn to work at how to get what you want.
About The Author: Gina Marie Capatar invites you to visit her
website - http://allwomencentral.com
where you can find and
submit articles that are of interest to women.
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