The Perfect Internet Product - A Cookbook?
Copyright 2004 Willie Crawford
So you've decided to go into business for yourself on the
internet. You've heard it's the perfect way to supplement
your income with little or no investment. But what will you
market to achieve fame and fortune?
Actually it all depends upon your goals and interests. You
do need to offer something for which there is a proven
demand. You need something that can be delivered cost
effectively over the internet. You need something that you
can easily locate the market for.
Why not write you own cookbook?
Why a cookbook?
- Everybody eats.
- People are constantly looking for new ways to prepare
their favorite foods.
- Many people are avid cookbook and recipe collectors.
- You can create an ebook that has practically no delivery
cost.
- You can print hardcopies later from the profits of your
ebook or you can use print-on-demand to have copies printed
as needed.
- Most people have or can compile a collection of their
favorite recipes.
Writing a cookbook involves pulling together some recipes,
some photos or illustrations, and organizing your
collection. You need some specialized theme to write your
cookbook around. You can create a cookbook around a single
food, a style of cooking, or around a purpose such as a
charity.
Once you've written your cookbook, then your challenge may
be in marketing it. As a seasoned cookbook author here
are the elements I consider essential:
- A website to use in attracting visitors interested in
your topic. Ideally, this website will contain content
that gets you great search engine listings and traffic. A
website can cost under $10 per month.
- A mailing list to discuss your cookbook or the type of
food covered by your cookbook (to create interest in your
cookbook). You can run your mailing list at no cost
spending only an hour or so a week.
- A system on your website for taking orders. This can be
as simple as a free Paypal account or more elaborate such
as a shopping cart that can handle a variety of products.
You can even have an affiliate program where you pay other
webmasters for sending you referrals.
Putting together a cookbook is really little more than
planning, getting organized, and then just doing it!
But can you really make big money selling your own
cookbook? The answer to that very important question is
that you can if you can generate enough interest or attract
enough attention. That is where the majority of your work
will come in. You will need to learn effective internet
marketing techniques and implement them.
Since writing and publishing a cookbook does involve so
little work, it can prove profitable even if you don't sell
a million copies a year. Your overhead will be so low that
if you only earn a few thousand dollars a month, you will
be doing great. The cookbook will sell for a long time,
while requiring no additional work.
One of the secrets of many successful online entrepreneurs
that I know is that they don't try to make a fortune from
just one product. Instead, they have several... perhaps a
dozen products each generating a nice income. Combined,
these products, generating multiple streams of income,
allow these entrepreneurs to reach their online income
goals.
Of all of the products that you could create and market
online, a cookbook is one of the few requiring no
specialized knowledge or training. So for many internet
beginners, it makes sense to make their first product a
cookbook. Start generating some quick income. Then focus
on other related or unrelated products.
If you'd like to learn more of the step-by-step details on
writing your cookbook, you need to learn from someone who's
done it. A good place to begin is by visiting the site
http://writeacookbook.com At this site three experienced
cookbook authors explain everything involved. Their
cookbooks range from German cookbook, to soul food and
Southern cookbook, to recipes for your dog. That gives you
an idea of the possibilities.
Willie Crawford has been teaching others how to build an
on-line business since late 1996. Frequently featured in
radio, magazine and newspaper articles and interviews,
Willie teaches the average guy what the top marketers are
doing but seldom talking about. For example, Willie
demonstrates the power of automated residual income
through his system at:
http://ProfitAutomation.Com Visit now
for a business boost.
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