Link Building Techniques and Strategies
Joshua Spaulding
If it were as simple to get top rankings for web sites as getting
thousands of links pointing to your site as possible then all you would
have to do is buy a bunch of site wide links and you would be on top.
The two main things you have to consider when link building is the
quality of the links and the time it takes to get them.
Of course you could purchase a site wide link from a high page rank
site and it should be quality but now consider the quality of all of
the pages within the site. You may get a few good back links but is it
worth what you paid?
I learned very quickly in my Internet marketing career that having
thousands of links pointing to my site in a short time was a bad thing.
The top SE's like to see what is called natural link building. In other
words they like to see a site grow over time. What this means is that
if you acquire thousands of links in a very short period of time your
site will be penalized.
So, what are the effective link building techniques and strategies?
Article Distribution - This is possible the most effective way to grow
the popularity of your site. Write an article a day or as many as you
can write and submit to the top article directories. This provides
one-way links to your site from article directories and also provides
one-way links from other sites that use your article.
Reciprocal Linking - This is probably the most popular type of link
building but if not done properly can get you into trouble. Explained,
reciprocal linking is when site A puts a link to site B and site B puts
a link to site A. This can be effective but watch out for bad
neighborhoods. There are a lot of Webmasters who try to take advantage
of this technique in many ways. When you are looking for possible
reciprocal partners, be sure to choose quality partners and always
review link requests.
Triangular Linking - This is a technique that you can do in order to
get a one-way link to your site and two others get a one-way link as
well. To do this site A links to site B site B links to site C and site
C links to site A. Sites A, B and C now have one way links.
Purchasing Links - This is a link building technique that can be
extremely effective if done correctly. When you are looking for a site
in which you want to purchase links from, be sure that it is quality
and worth the price. As I mentioned before you do not want to purchase
too many all at once. If you purchase one or two really good, high PR,
quality links for a good price then it is all worth it.
There are many other proven strategies and techniques when it comes to
link building. I try to combine a little of each and I have seen some
great results. Just do what you know is right and never try to bend the
rules. Always keep quality in mind and your link building campaign will
prove to provide your site with many visitors.
Joshua Spaulding is an author and webmaster of http://ez-onlinemoney.com
where he gives free training on how to Make Money Online. Joshua also
owns a Quality Article Directory at
http://www.articlesarea.com
<< -------------- End of Free Reprint Article ----------- >>
Find More Free Articles
See Also:
All
Free Articles About SEO & Search Engines
All Free Articles About Web Pages & Web Design
Index of All Free Reprint Articles
